PRE-OWNED cars which are as good as new is the promise from Proton Cars (UK) Ltd, following the launch of its new 'Platinum' brand of manufacturer-prepared and supplied nearly new cars.

Only premium quality pre-owned Protons sold through the UK dealer network will be entitled to carry the 'Platinum' label, and to show its faith in the quality of these low mileage cars, the company is supporting the initiative with a high value package of customer benefits rarely available even to new car buyers.

For a limited period all 'Platinum' branded Persona 1.5 and 1.6 litre models will come with a 3-2-1 package (three years free servicing, two years free insurance and one year free road fund licence). Alternatively, customers can take advantage of a no deposit, 0 per cent finance plan with repayments spread over four years, prices starting at just £7,999.

Under the scheme all vehicles returning to Proton Cars (UK) from daily rental fleets at the end of their contracts will be fully prepared at the Proton Import Centre in Bristol, for retail sale through Proton dealers in exactly the same way as a new car is sold.

The cars will undergo a rigorous programme of over 100 checks, as many as a new car. The system of checks follows exacting guidelines, which have been prepared and will be monitored by the RAC. Any pre-owned vehicle failing these standards will not be sold under the 'Platinum' name.

Potential owners can look forward to years of worry-free motoring, safe in the Knowledge that they are inheriting the remaining term of the manufacturer's own bullet-proof warranty, currently the UK's best package.

All Proton dealers in the UK will be in a position to offer a wide choice from a central stock list of over 250 immaculate cars, updated daily, allowing the customer to select the specification, mileage and colour of their choice.

If the desired car is not held in the dealer's own stock, then a guaranteed 48 hours delivery service means no one will have to wait long for their car.

For more information on Proton, contact Arrowebrook Motors, Arrowe Park Road, Upton, on 677-2312, and Mayfair Car Sales, Rossmore Road, Ellesmere Port, on 356-7000.

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