OWNERS of Wirral based beauty business will be exhibiting their products and offering their advice at a top industry showcase in London.

After launching beauty brand Brave Lash during the pandemic, business owner Jessica Peirce, and salon manager Millie Reid will be taking part in LashFest, a showcase of the best beauty names in industry.

Brave Lash was created by the pair after their struggle to find lashes to use at their West Kirby based salon, Brow Bar. 

They worked to develop a “high-quality range” that would be the perfect product to use, and after great feedback from customers decided to launch their own lashes.

Owner Jessica Peirce said: “It was a tough time to launch a beauty brand over the last couple of years but we’re incredible proud of Brave Lash and our products.”

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They also are the proud owners of Brave Lash Academy, offering Beginner and Advanced training courses to lash artists in the Wirral, Cheshire, North Wales and Liverpool.

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Jessica and Millie will be among industry heavyweight lash artists and beauty professionals at the LashFest conference on May 15 at Tower Bridge in London.

Jessica added: “We can’t wait to head down to London and take our place at Lash Fest.

“It’s going to be brilliant to mix with the best of the industry and see where it takes us next.”