The St Vincent de Paul Society (SVP) is urging people across Wirral to ‘give the gift of kindness’ this Christmas as it launches its Christmas Kindness Appeal.

The appeal, which launched on Tuesday, November 30 and will run through December, will raise money for the work SVP do to help those in need in the community.

SVP say all donations received to the Christmas Kindness Appeal will be matched pound-for-pound up to a total value of £56,250.

SVP National President, Helen O’Shea, said: “Every Christmas many of us spend time searching for the perfect gift to give our loved ones, and all too often end up giving them something they don’t really need, or perhaps even want.

“But make a donation to the SVP this Christmas and you can be sure you are giving someone who has very little exactly what they need most.

“We know that is true because we spend time with every person we help and support, listening to them, understanding their situation and finding out how we can best help them cope with the challenges in their lives.

“Whether it’s a piece of furniture in a child’s bedroom, an emergency food parcel for a hungry family, or a cup of tea with a lonely older person, we’ll turn every donation into the perfect gift.”

To donate to the Christmas Kindness Appeal please visit