IT ASDA BE A JOKE!

9:02am Wednesday 25th June 2008

Comments (10)   Have your say »

A MUM who wanted to surprise her son with a special 21st birthday cake featuring a photo of him as a baby was forced to have it censored - because it showed his bottom.

Gail Jordan was planning to take her son David for a birthday meal on June 18 and surprise him with the cake.

She had found a photograph of him aged around five-months-old lying on his front with his bottom showing and thought it would be fun to have it printed on the cake.

"I decided to buy a cake in Asda as they do a great bargain if you bring a photograph into the store they will print the photo on it," she said.

"When I gave the cake and the photo to a member of staff, she told me she was sorry but they couldn't print it with his bottom showing. She said it was nudity. I explained that it was a picture of my son and I also wanted Happy 21st Birthday' printed on it.

"But she referred it on to another member of staff who said the same thing, that it was company policy and they would get into trouble. They then said it could be deemed as pornographic and it could be anyone's child!

"I was utterly astounded.

"As if I am going to get a photograph of just anyone's child and print it on my son's 21st birthday cake."

Gail, from Birkett Road, Rock Ferry, added: "The girl who served me was very polite and helpful and came up with a solution.

"She got some paper and scissors and cut out a star and placed it on my son's bottom!

"I just think it is ridiculous that my son's cake had to be censored. If you watch television there are babies toddling about naked on advertisements - is that deemed as pornographic too?

"There is one advertisment where a mother kisses her baby's bottom and what is so wrong with that?

"I just think it's sad that because of the world we live in such an innocent photograph could be misinterpreted as something perverted. It's crazy how politically correct the world has gone."

A spokesman for Asda said: "We have a policy of no nudity whatever the subject matter's age.

"In this case we offered a number of solutions including enlarging the picture, increasing the frame around the image and even designing a strategically placed star to cover the bottom in question."