Despite a slight dip in the group average print-online conversion rate week 8 was a very positive one for Featured Jobs and Logo sales resulting in the second highest weekly average digital revenue per job of the year so far.

The group average print-online conversion rate fell in week 8 to 83.5% but remains well above the target 75%. Wilts, Essex and Bradford all made significant improvements on their performance in week 8, with Bradford, Dorset, Worcester and North London all achieving their best weekly conversion of the year to date.

Featured Jobs performance saw a sharp improvement in week 8 with the group average conversion rate rising above target to 77.2% for the first time this year. Wilts, the West Country, the North East, Stourbridge, Essex, Dorset, Cheshire and Bradford all had their highest weekly conversion rates of the year so far.

Logo sales also saw the best weekly performance of 2011 so far with a group average of 24.5%. This is a positive increase towards the target 35% with some excellent individual performances from York, Worcester, Bradford and Sussex.

The increased performance in Featured Jobs and logo sales maintained a strong average digital revenue per job, £152. Blackburn, Dorset, Essex, Stourbridge, the North East, Oxford, Sussex, Wales & Glos and York all increased their average order value week on week.